Raymond Saner and Lichia Yiu, 2017, Matlin S. & Kickbusch, I. (eds.) “Pathways to Global Health: Case Studies in Global Health Diplomacy (Volume 2)”, Global Health Diplomacy, vol. 5, p.171-210.
The goal of this chapter is to describe and analyse the multi-stakeholder negotiation process which unfolded during the negotiation of the World Health Organization’s (WHO) Framework Convention on Tobacco (FCTC), including the influencing and negotiation behaviour of the different stakeholder groups and how their disputes resulted in the completion of the FCTC, the initiation of negotiations and agreement on a protocol for FCTC Article 15 (the illicit trade in tobacco products), and the unfinished negotiations towards a protocol for FCTC Article 13 (tobacco advertising, promotion, and sponsorship).